Initiative To Boost Local Small Business Online Presence

Digital marketing mentoring initiative to boost local small business online presence

Nillumbik Shire Council is introducing an exciting new short-term digital marketing mentoring initiative aimed at enhancing the online presence of local small businesses.

Sessions are being offered at no cost, providing a unique and invaluable opportunity for Nillumbik local businesses to enhance their digital capabilities.

Nillumbik Mayor Ben Ramcharan said this free initiative comes in response to the findings of Council’s 2022 Annual Business Survey.

“The survey revealed that 43 per cent of businesses identified marketing programs as a top service they would utilise, while 34 per cent listed digital marketing as an immediate operational priority” Cr Ramcharan said.

Small Nillumbik based businesses can book the sessions via the online link. Council’s Digital Support Officer will arrange to conduct two personalised one-on-one sessions.

The in-person modules will be up to one hour in duration, Website Success Express and Social Media Strategy, have been designed to equip local businesses with valuable digital skills and time-saving tricks.

Here’s how Website Success Express and Social Media Strategy can benefit your business:

  • Provide general tips and guidance on optimising your business website for success
  • Generate ideas on how to effectively engage your target audience
  • Acquire essential knowledge about the basics of social media platforms
  • Conduct an audit of your existing digital channels to identify areas for improvement

The modules are specifically tailored for Nillumbik small businesses.

To register for the initiative, go to

For further information and to register your interest, contact the Economic Development & Tourism Team at